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You may or may not know this, but everyone at Kut Comm are avid bike riders. However, Elin our Senior Project Manager has snatched the yellow jersey. Recently she’s been supporting Ben Ayers, the founder, to create and maintain the new social networking site for cyclists – http://meandmybicycle.ning.com/ It’s been live since late October and it’s growing like the clappers. Don’t forget to take a peek at the forum created by Elin about one of her passions – The (K)night Riders. It’s all about night riding. And good thing she loves it with the long nights coming storming in. Also – take a look at the group: Team Raoul – it’s Kut Comm and friends mountain biking group.
And you thought we were a bunch of unhealthy, chain-smoking creative types – pah!
We’ve just completed a project for Health Partner International (HPI) to help them get the most out of their web agency.
Health Partners International is a global health development company that works in developing nations to help them build health infrastructures.
We worked with them to research what was in the minds of their key stakeholders who are scattered around the world. This took the form of a virtual workshop that explored stimuli while asking probing questions.
From the results, we were able to formulate a story that highlighted the most exceptional parts of HPI and aligned the stakeholders’ vision. This story was then brought to life in an inspirational strategic document that briefed their web agency from a creative, a communication and a brand perspective.
Hopefully, for the sake of my BA Miles, we’ll get to conduct the research in person next time. Ah well.
